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Risky Business
James Forr 9/25/25 James Forr 9/25/25

Risky Business

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Now hiring…Bobs and Mollys
James Forr 9/18/25 James Forr 9/18/25

Now hiring…Bobs and Mollys

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Old brands, new looks
James Forr 9/12/25 James Forr 9/12/25

Old brands, new looks

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Nature can kill
James Forr 9/4/25 James Forr 9/4/25

Nature can kill

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Moving forward while looking back
James Forr 8/28/25 James Forr 8/28/25

Moving forward while looking back

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The limits of synthetic research data
James Forr 8/20/25 James Forr 8/20/25

The limits of synthetic research data

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The way the cookie Crumbls
James Forr 7/31/25 James Forr 7/31/25

The way the cookie Crumbls

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The art of cause marketing
James Forr 7/22/25 James Forr 7/22/25

The art of cause marketing

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How marketers can face fear
James Forr 7/18/25 James Forr 7/18/25

How marketers can face fear

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You call that a brand?  Why, yes!
James Forr 7/1/25 James Forr 7/1/25

You call that a brand? Why, yes!

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From bubblegum to burgundy
James Forr 6/26/25 James Forr 6/26/25

From bubblegum to burgundy

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They want this smoke
James Forr 6/20/25 James Forr 6/20/25

They want this smoke

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This campaign was REALLY gut-level
James Forr 6/12/25 James Forr 6/12/25

This campaign was REALLY gut-level

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Is paper girly?
James Forr 6/6/25 James Forr 6/6/25

Is paper girly?

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An eye toward the details
James Forr 5/22/25 James Forr 5/22/25

An eye toward the details

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Why 6 percent beats six percent
James Forr 5/15/25 James Forr 5/15/25

Why 6 percent beats six percent

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A fresh perspective on cosmetics
James Forr 5/8/25 James Forr 5/8/25

A fresh perspective on cosmetics

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Lies, damn lies, and consumer surveys
James Forr 4/29/25 James Forr 4/29/25

Lies, damn lies, and consumer surveys

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How can market research predict the future?
James Forr 4/23/25 James Forr 4/23/25

How can market research predict the future?

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Master Lock tries a new combination
James Forr 4/15/25 James Forr 4/15/25

Master Lock tries a new combination

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