About Us
      The Olson Zaltman Difference
          ZMET^® in Situ
          Implicit Association Evaluator
               (IAE)
          ZMET Concept Development

Success Stories
   Oticon Client Issue
   Oticon Findings
   Oticon Impact
   Robert Wood Johnson Client Issue
   Robert Wood Johnson Findings
   Robert Wood Johnson Impact
   Cisco Client Issue
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   Cisco Impact

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Our Staff
   Jerry Olson
   Gerald Zaltman
   Lindsay Zaltman
   Jessica Ames-Passmore
   Andy Baron
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   Tim Bradley
   Bergita Bugarija
   Elizabeth Carger
   James Forr
   Haley Ghislain
   Vanessa Herman
   Kristin W. James
   Nick Kimminau
   Caroline Lefwander
   Diane O'Hara
   Carrie Patterson-Reed
   Joe Plummer
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   Sybil Streeter

In the News
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Podcasts

ZMET
   How ZMET Can Help
      ZMET Concept Development
      ZMET in Situ
      Implicit Association Evaluator
               (IAE)

    The ZMET Process
      Expressing Thoughts through
          Metaphor
      Translating Metaphors into Insight
      Insight into Action

   The Digital Image

   Discoveries Applied

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