Caroline Lefwander
Research Associate
clefwander@olsonzaltman.com
412 . 288 . 9790 x111
Olson Zaltman Associates
938 Penn Ave., #800
Pittsburgh, PA 15222
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Caroline came in contact with Olson Zaltman Associates whilst doing research for her bachelor thesis at the International University of Monaco. As a consumer insight enthusiast she was trying to explore the potential applications of combining eye tracking with ZMET® while doing her internship with Tobii Technology in her hometown Stockholm, Sweden.
During University, Caroline was the Creative Director of a pearl jewelry business, and has a wide variety of experience copywriting, art directing and designing for advertising, as well as producing for film and stage. Having lived in Stockholm, London, Monte Carlo and now Pittsburgh, Caroline is a fan of all the finer things in life such as art, music, skiing, and sharing a wonderful meal with good friends. Caroline holds a Bachelors degree in Business Administration (with Honors) from the International University of Monaco with an emphasis in Consumer Behavior and Alternative Finance. |